Digital Marketing Manager Dayshift

Position : Digital Marketing Manager Salary : $1,800 - $2,500 AUD a month Working Hours & Conditions : Australian Hours Holidays : Public holidays in AU Role Overview We are looking for a proactive and organised Digital Marketing & Administrative Managerto take ownership of the company’s digital marketing activities while also providing general administrative support across the business. This role is ideal for someone who enjoys a combination of creative marketing, lead generation, customer engagement, and operational administration. The successful candidate will play a key role in helping the business grow its online presence while ensuring administrative processes remain efficient and organised. Key Responsibilities Digital Marketing Management (Primary Focus) - Manage and grow the company’s social media presence across relevant platforms - Develop and maintain a consistent content calendar and posting schedule - Plan, create, and optimise both organic and paid social media campaigns - Monitor campaign performance and provide recommendations for improvement - Ensure all advertising activities remain transparent and accessible to business owners Lead Generation & CRM Management - Manage and maintain CRM records and customer databases - Support lead generation campaigns across social media and digital channels - Track enquiries, leads, and customer interactions through the sales pipeline - Assist with follow-up activities and lead nurturing processes via email CRM - Generate reports on lead activity and marketing performance Website Management - Update website content, images, project portfolios, and service information - Ensure website information remains accurate and current - Support SEO and website optimisation initiatives where required - Coordinate website improvements with external providers if necessary Graphic Design & Advertising - Create graphics, promotional materials, and digital marketing assets - Design and manage social media advertisements and campaign creatives - Maintain brand consistency across all marketing channels - Assist with promotional campaigns, brochures, and sales materials Administrative Support - Perform general administrative tasks to support day-to-day business operations - Data entry and maintenance of company records and databases - Assist with document preparation, filing, and organisation - Support scheduling, customer communications, and operational administration - Help maintain accurate and organised business systems Tools & Systems - Facebook & Instagram - Meta Ads Manager - CRM systems (TBC) - Website CMS platforms - Canva or similar design tools - Microsoft Office / Google Workspace - Proven experience in digital marketing and social media management - Experience running both organic and paid social media campaigns - Strong understanding of CRM systems and lead management Website Updates / CMS Skills - Graphic design skills using Canva or similar tools - Excellent organisational and administrative abilities - Strong communication and attention to detail Desirable - Experience working in construction, home improvement, trades, or related industries - Experience creating marketing reports and campaign analysis - Familiarity with automation and workflow tools Additional Information - This is a hybrid role combining digital marketing and business administration - Strong emphasis on transparency, ownership, and accountability across marketing activities - Opportunity to make a significant impact on lead generation and business growth - Ideal for a versatile all-rounder who enjoys both creative marketing and operational support tasks Ideal Candidate You are a self-starter who can confidently manage digital marketing initiatives while also stepping in to support the broader needs of the business. You are equally comfortable creating ad campaigns, updating a CRM, designing marketing assets, and handling administrative tasks that keep the business running smoothly. Please mention the word **STANDOUT** and tag RMjYwMDoxOTAwOjA6MmQxMjo6MjUwMA== when applying to show you read the job post completely (#RMjYwMDoxOTAwOjA6MmQxMjo6MjUwMA==). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.